There are perhaps as many different reasons for rejecting Christ as there are people who reject Him, but the following four reasons can serve as general categories:
1) Some people do not think they need a savior. These people consider themselves to be “basically good” and do not realize that they, like all people, are sinners who cannot come to God on their own terms. But Jesus said, “I am the way, the truth, and the life. No one comes to the Father except through me” (John 14:6). Those who reject Christ will not be able to stand before God and successfully plead their own case on their own merits.
2) The fear of social rejection or persecution deters some people from receiving Christ as Savior. The unbelievers in John 12:42-43 would not confess Christ because they were more concerned with their status among their peers than doing God’s will. These were the Pharisees whose love of position and the esteem of others blinded them, “for they loved the approval of men rather than the approval of God.”
3) For some people, the things that the present world has to offer are more appealing than eternal things. We read the story of such a man in Matthew 19:16-23. This man was not willing to lose his earthly possessions in order to gain an eternal relationship with Jesus (see also 2 Corinthians 4:16-18).
4) Many people are simply resisting the Holy Spirit’s attempts to draw them to faith in Christ. Stephen, a leader in the early church, told those who were about to murder him, “You stiff-necked people, with uncircumcised hearts and ears! You are just like your fathers: You always resist the Holy Spirit!” (Acts 7:51). The apostle Paul made a similar statement to a group of gospel rejecters in Acts 28:23-27.
Whatever the reasons why people reject Jesus Christ, their rejection has disastrous eternal consequences. “There is no other name under heaven given to men by which we must be saved” than the name of Jesus (Acts 4:12), and those who reject Him, for whatever reason, face an eternity in the “outer darkness” of hell where there will be “weeping and gnashing of teeth” (Matthew 25:30).
Recommended Resource: Jesus: The Greatest Life of All by Charles Swindoll